The Delivering WOW Dental Podcast

This Podcast is for you, the Dentist, Entrepreneur, or Small Business Owner. Voted one of the "Top 25 Women in Dentistry" by Dental Products Report, Dr. Anissa Holmes has effectively mastered the skill of the use of Social Media, with a Facebook following of over 48,000 fans. Dr. Holmes has discovered that the most effective way to get massive results is to first have a vision and to focus on what matters most. Dr. Holmes teaches you actionable steps to develop your dental practice's culture, systems, and brand. Dr. Holmes is going to reveal what works in Social Media, how to build an amazing dental team, and well as strategies to increase your productivity and profitability.
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May 26, 2020

Hi guys, I hope all as well wanted to come on today and tell you some really exciting news. We are, as many of you guys know starting our YouTube channel, which is dental boss TV, I am so excited about it. But actually wanted to share a little bit of the behind the scenes of getting started with this YouTube channel and why I decided to actually go ahead and create the channel. Okay, so today is all about how I decided to start a YouTube channel, what we're going to be helping people with, and quite frankly, what I had to do to figure this thing out because as many of you have heard me talk about before, I don't know anything about YouTube. As you guys know, I love social media. I love Facebook marketing, but YouTube is something that I have not spent any time on. And so as I started to look at how can I help more people How can I do more teaching? How can I spread the word? I thought you know, what would be really cool is to create a YouTube channel, dental boss TV, where every week I could give a lesson, right? And it would be a quick lesson to be able to help you to grow your business. But the issue a few things is I did not quite know the tech. I didn't know the format of how to how to be able to communicate and teach effectively on YouTube because I've typically done it on Facebook or inside of our coaching programs. Or if I'm speaking on stage, and I actually did not understand the whole keyword thing, and all of that stuff. And so what I actually decided to do was to seek out some friends who had really great YouTube channels that had a lot of followers. followers that were doing exactly what I wanted. And so I reached out to one of my, one of my mastermind members in my inner circle. And he said, you know, you've got to speak to the sky, Scott. And so I spoke to Scott and decided before the end of the conversation, that he was going to be the one that was going to help me to launch my YouTube channel. And so what's been interesting is that you know, sometimes we are the teacher, and sometimes we are the students. And I went in and I said, Listen, I don't know, anything, but I know that I want to be able to have this opportunity to help. And I know that at first, it's going to maybe suck. And as I do it over and over again, it's going to get better kind of like when I did my first podcast if you go back For the first episode, it was pretty bad. And now I can get on and talk, you know, without, without any effort, right. And so I told him, I said, I know. The first episodes may not be as great as we're going to be. But I want to shortcut and fast track that time. And so if you can, if you can mentor me if you can coach me, I also know that I want really cool thumbnails. I want to be able to make sure that
the thumbnails are interesting and unique and it grabs people's attention so that they will want to watch the videos. And so what's been really cool is I actually hired him about a month ago. And so far, what we've actually done is I've actually done a complete photo shoot with him giving me the exact poses of what I would need to do for my thumbnails given me examples of Other people, he actually went in and did keyword research for, for our industry. Interestingly, he used to own a dental lab, and he's got a bunch of dentists and his family, which is awesome. So he already knows the dental space. But we actually created a plan of different categories or types of content that I would teach and looking at keywords of what people are searching for, what people need, where they're getting stuck, what dentists need help with, and that would allow me to be able to actually speak to what people are saying that they need help with, which is really cool. Now, there are so many lessons here because I, you know, I had a desire to do something. I didn't know how to do it. I essentially found someone who already had the knowledge I decided to know what This is my result, I want to shortcut my path. And so I said, you know, I'd love to hire you so that I can get your knowledge. And the lessons are that also because of that, I said, You know, I want an interesting thumbnail. And not only was he able to help me with that, but he was able to say, here are other poses or thumbnail photos that people have done, that have already worked have already been proven to work. Instead of me trying to figure it out. I'm literally in the photoshoot looking at all of these examples. And so as you are going to our YouTube channel, you're going to start to see these images that are created and these thumbnails and, and you'll be like, Oh gosh, I remember that. She said that she did that. The other really cool thing is, you know, having an expert. It was so cool because I didn't have to do the research. I didn't have to guess what people need help with. There are actually, you know, their systems already created of how to do that research. And having someone to step in and say, this is the plan, this is the system. Really, really easy for me to follow. And, you know, now we are actually going back to the past videos that we put on YouTube that have been more of an interview style. And for consistency, we're changing out those thumbnails. And he's given me instruction of how to train my internal team with delivering well to actually go in and up to update those images as well. So giving me instruction of how to train my team now. Why am I telling you all of this right? What was
the purpose of this story?
Number one is just to take you behind the scenes of what we're doing with our YouTube channel and why I decided to create it. But also, there are so many lessons and so many people come to me all the time and they say, Anissa How is it, that you're able to do so many things? Right? How is it that, you know, other people are trying to figure things out, and all of a sudden, it looks like you are already an expert. And the fact is that I'm really not an expert on YouTube. But one of the actions that I take and the action that people like us take, who get to results faster, is that we seek out the experts, we seek out the mentors, we are okay. with not being great at first and going ahead and doing it anyway. And constantly saying, This is what I did, how can I make it better? This is what I did. And what's really interesting as we started to look at the tech right and I'm so used to using my phone to do Facebook Lives, and You don't even use my phone right now for this podcast. And I, you know, have a nicer camera. But that's more of a learning curve right with video and transferring of files and different lenses. And I know that if I had to now incorporate that, in addition, to also all the other things that we're doing, which is do your photoshoot, and just start doing content if I had to now learn a new piece of technology, in order to get started, it might be a block. And so it was really important for me and decided to start this channel was thinking about what are the things that are going to keep me stuck from taking action and eliminating them and so although it would have been nicer for me to record with a DSLR camera, I knew that that would be a block for me, right? One thing that he recommended, you guys hear my dogs barking in the background. One thing that he recommended was that I actually record in my office, right instead of recording in my home office or recording, you know, out somewhere, he said, you know, it'd be really cool to record in your office. And so now I had to create a specific time where I can go into my office. And I found that time, right. So I said, You know what, I can go in on a Friday afternoon because we close the half-day, and I can record my videos then. And so it's just, the whole point of it is guys, like, whatever you want to achieve, right? Whatever you want to learn. Maybe it's going to be, you know, how do you build systems that will last How do you understand how to use social media, right now to be able to increase productivity or profitability, how to be able to improve case acceptance, right? Anything that you want to learn, right how to schedule effectively, how to become a better leader. There are always people there that have the knowledge. You know, maybe it's asking your friends, your colleagues, you know, who have you used that's been successful. You know, maybe it's making a post inside of our delivering wall movement, Facebook group for all of you who are dentists, right? Maybe it's seeking out maybe it's messaging me directly, and saying, Hey, I'm struggling with this. Can you help me with this? Or is there someone you recommend, right? Because there's always knowledge out there, you just have to. Once you make a decision that that's what you want. Then you just have to go ahead and get Started and so that's my message for you. Hopefully that's helpful for you and that serves you. As always, I really love connecting with all of you guys,
and I look forward to chatting with you guys on our next episode.

May 21, 2020

On this episode of the podcast, I’m thrilled to be joined by Jennifer Turner, our very own Dental Hygiene Profitability Coach at Delivering WOW.

Jennifer helps dental practices drive growth with key metrics, KPI's, scorecards, and business process improvement systems. Essentially, she gives you what you need to run a successful dental practice. Jennifer has had many incredible accomplishments throughout her career, including her former role as the Editor in Chief of Preventive Dentistry Canada, developing numerous webinars and authoring articles within the dental hygiene industry.

Nowadays, Jennifer’s primary focus is helping dentists get ‘the lightbulb moment’ where they learn to believe in themselves, grow their careers and scale their dental practices.

In this episode, we discuss:

  • Who Jennifer is and what she’s accomplished throughout her career
  • Why Jennifer enjoys making dental professionals see that they are capable of achieving more
  • How Jennifer can help the hygiene department increase revenue
  • The importance of focusing on education to help scale your hygiene department

If you’d like to learn more from Jennifer and find out how you can grow, scale, and market your dental practice, consider joining the Delivering WOW Platinum Mastermind group, where Jennifer is an active coach and you’ll learn about practice growth, marketing, and so much more!

To explore other episodes and for more info go to:

May 19, 2020

Hi, guys. Wow, it has been a long time for one of the podcast in my car. And I'm super excited to be coming back on we have had so many changes over the last eight weeks in, in the world in dentistry in my practice and delivering Wow. And, boy, it's finally where I am coming up for breath. Prior to COVID-19. Of course we had our Delivering WOW Summit. And it's so interesting because the summit as the summit ended, which was on the Saturday, it was actually the Friday before that things started to shut down and we really all became aware of what was really happening. We had no idea where we would be today, but really interesting. The summer

It ended on Saturday a little bit early. And on Sunday morning, headed back home. And then Monday, I'm actually closeed my practice. And so it's been a really interesting few weeks. So I just wanted to catch you guys up on what has been happening and what we are currently doing, to make recommendations of how you can can reopen your practice and things that you should be focusing on. So, for the last eight weeks, we have been honestly working our butts off helping practices helping owners helping teams, many of you guys know of course that I'm the founder of the Platinum mastermind, we went into overdrive, realizing that doctors are going to need so much not only just supportive, what to do to work on their businesses, but just mental support, to be able to get them through this time.

And you know what we're working on was distractions honestly just working on your business.

We went into teaching virtual meetings, how to use zoom. We went into making sure that you knew how to effectively work on your business things you could work on just sharing a few things that we helped practices with.

was really looking at creating, for example, KPI calendar. So what are the things that you do daily, weekly and monthly?


that will allow you to have that checklist. So if you are hiring a new team member, or you are having a team member, that's out everybody has that checklist of what's done for each individual team member, we actually went a deep, deeper and a bit further for our practices that we had done these calendars with. We started talking to them about the power of documentation.

Documentation of exactly what you do. And so looking at, you know, for example, the 10 things that a scheduling coordinator does in a day writing down where the whatare the steps of each individual action item that you're doing. And if you have the ability to create recordings to talk through exactly what you do, or to even screen share how you are, how you're doing your different steps of your procedures really, really powerful. We went into showing you know how to save these videos, save these documents in folders within Google Drive and then organizing it within columns and different categories within Asana. So we started geeking out on some pretty, pretty amazing stuff. So that now practices have virtual SOPs or standard operating procedures.

We obviously had our virtual summit which allowed us to

restream our summit videos, which is really awesome our speakers really brought it this year and I think it's because they realize you know what they were there for a purpose and they were going to give and pour out all of themselves into the attendees who made a decision to

to fly in for the summit and so pretty, pretty dynamic event, we wind it up again, streaming that photo for three weeks on our delivering wall Facebook page is pretty, pretty awesome. We're able to get that

started pretty quickly. Of course, we had lots of videos and interviews with experts and hiring Virtual Console. I started teaching you know, marketing systems and then we we ended up having

over 900 practices join us in our Platinum mastermind gold program, which is I totally did not expect that but

What it really showed me is that doctors really understood the power of training and working on their businesses and they stood up and said yes, I need help me coaching. And so we opened up our platform we made major pivots and shifts. So in the past we have had our monthly marketing campaign service that provided

images and the copy or the words for Facebook ads, articles, etc. Monthly campaigns that included flyer suppose in the office and the newsletter words to send out to patients and all that stuff. You know, we have that service. We incorporated that into gold. We started having weekly challenges with that, that free access that we gave to those practices in gold. It was really cool again seeing them do their KPI calendars.

Seeing them create

a ton of engagement and grow their Facebook audiences, we actually worked on setting up Facebook audiences. And so many of them had so many people reaching out even during these times asking for appointments. So pretty awesome stuff. So where are we now we are essentially two months.

Two months in and practices are opening back up. And so what's going to be really important now is looking at how you schedule and block scheduling and how can you maximize your revenue and in the year really, really well. And I can tell you, I've been on vacation before for a month, come back and we still had our best year ever. And so I'm going to encourage all of you to be really strategic about cash flow, looking at historicals in terms of what were your production numbers, breaking it out down into services, you know, what was the revenue per service was

Is what was the collections historically? What were your expenses historically and really looking at planning? And saying, Okay, well, how fast can we not only get to where we were before, but how fast can we surpass the revenue that we had, because we do have a huge opportunity, we have a clean slate, in terms of a schedule. And so making decisions to look at our time and be very strategic about where replace patience is going to be huge to be able to determine the revenue that we have and how we end the year. And so what I'm recommending is that you look at time blocks, and the only thing that gets placed into those time blocks are specific services. So and the services are based on on revenue, right? So if you have a time block for an hour, and you're able to do four fillings in an hour, then that's what you're doing.

going to want to do so making time blocks where you're either doing a crown, or you're doing four fillings or you're doing a root canal, anything that allows you to be able to predict your revenue for that hour, it's going to be significant. Also, looking at hygiene, once you're able to start bringing in your hygiene patients, and looking at scheduling those, those perio patients, it's going to be really, really

important because those patients are the ones who need the most help, right? They have active infection, many of them and disease and so we want to make sure we prioritize those, those patients and then again, being strategic about placing them on our schedule in those blocks will ensure that we're able to be

be able to predict

our revenue. So really, really powerful stuff.

One thing that we have to look at as well

With the additional cost of PPV, and the shortage of appointments, the importance of really looking at getting patients in from multiple procedures per visit and letting them know, you know, we have many patients we're wanting to schedule, you know, when you're calling them and, you know, maybe they have three crowns that are unscheduled or they have seven fillings or, you know, five fillings and saying, we want to make sure that we give you priority, because this work, we know is really important that we get you scheduled for so we're giving you that call to give you priority to get you scheduled. But this is the thing, like once we schedule you, it might be a while before we can get you for your next visit. And and so what we're recommending that you do is do come in and do all of your treatment that you can in one visit, you know if you've got to look at financial arrangements, then look at that, but really it's going to be very powerful.

And the thing is that many people are working from home and they have flexible schedules. And so in the past, they might not have been able to do these longer appointments, but now they have the ability to do so. Which is, which is going to be very helpful for them. And then also in terms of your actual expenses in your, in your practice, if you're able to do three patients in a day instead of eight patients, and that's going to decrease the risk because you have fewer people in and out of your practice. You also have, you know, less time so you have to be breaking down cleaning down the rooms, less PP because you are with one patient for the day instead of six or seven. And so it's going to make more financial sense and even for the patient again, if they're having to come and do one filling, one filling, one filling the peep the PP for that, you know section of seven fillings is going to

be significantly higher than if they come in one visit. So definitely recommending that you have those conversations with patients in terms of multiple procedures in one visit. Alright, so hopefully this was super helpful for you. I have really missed doing these podcasts in my car. But I think it's a really great way to kind of take you behind the scenes of, of what we're doing, what's working, how we're helping people, and giving you some really clear tips in and ideas of how you can grow your business. All right. Hopefully that's helpful and we will chat soon.

May 14, 2020

I’m super excited to be joined by Jay Glazer and Howie Friedman from the Crazy Dental Price Club on this episode of the Delivering WOW Podcast to talk about how you can save a lot of money on dental supplies.

Crazy Dental Prices is a dental company and manufacturer authorized dealer. They specialize in finding and offering guaranteed cheapest pricing and the very best in class logistics.

Founded in 1985, Crazy Dentist Prices has decades of experience helping dentists save money on essential supplies. The company operates as a member only service, granting dentists access to crazy low prices on all of their favorite brand name products.

On this episode, we discuss:

  • What Crazy Dental Prices is known for and how they help dentists save money on supplies
  • How Crazy Dental Prices can help you plan for profits
  • How to make purchasing supplies less stressful and less time-consuming
  • How to know if you need help from an account manager
  • Why you should seriously consider shopping for dental supplies with Crazy Dental Prices

To find out more about Crazy Dental Prices, check out their website and sign up today to start benefiting from their incredible service.

If you want to save 10% off your order with Crazy Dental Prices, use code WOW10 at checkout.

When you checkout with your first order that’s over $1000, use the code WOWLIGHT and Crazy Dental Prices will send you a FREE curing light!

To explore other episodes and for more info go to:

May 7, 2020

Have you ever worried about what would happen to your dental practice if you were unable to work?

Jordan and Bryan Brenner wanted to create a safety net for dentists so that they would be protected in their time of need. So, they co-founded Dental Safety Net, a company that connects dentists to help support each other during difficult times.

Dental Safety Net is a network of dentists and practitioners who are willing to go above and beyond for their fellow doctors. Their mission is to provide peace of mind for dentists and their families in times of need. If you have to unexpectedly stop working for whatever reason, Dental Safety Net has your back. They make sure that your business is protected as well as you and your family’s financial well-being.

In this episode of Delivering WOW, I talk to Jordan and Bryan Brenner about their company and how they can help dentists when life takes an unexpected turn.

In this episode, we discuss:

  • How Bryan and Jordan launched Dental Safety Net
  • What Dental Safety Net is and how they can help give dentists peace of mind
  • The power of forming groups of dentists to support each other
  • What it’s like to be a member of Dental Safety Net
  • How Dental Safety Net has helped real dentists in difficult times
  • How to become a member of Dental Safety Net

To learn more about Dental Safety Net, you can visit their website or give them a call (206) 880-0513

To explore other episodes and for more info go to:

Apr 30, 2020

As dental professionals, we all want to provide the best care possible for our patients. But, it’s not just about your capability and skill as a dentist. Delivering ‘WOW’ to patients starts with the front office team and making sure patients have a great experience from the moment they schedule an appointment to the moment they leave the practice.

So, how can you make sure you’re delivering a WOW experience to each of your patients?

Joining me on this episode of the Delivering WOW Podcast is Laura Hatch, the Chief Vision Officer at Front Office Rocks. Laura is committed to learning how to manage and empower team members. She is a Fellow of the American Association of Dental Office Managers, a national and international speaker for dental authorities like AADOM, Patterson, and Mid-Atlantic Dental Society, and has been recognized as one of DPR’s Top 25 Women in Dentistry for 2016.

She and her team at Front Office Rocks help dental practices train their teams in a way that makes sense for them. They focus on patient retention and carry out training online through videos and webinars, which means you can train your entire team whenever and wherever your staff learns best, desktop, phone, or tablet.

In this episode, we discuss:

  • Tips to improve training processes in your practice
  • Why you should always schedule a time for training
  • The importance of investing in training
  • Why investing in your team is the best investment you’ll ever make
  • The connection between the front and back office of your practice


Want to learn more about Front Office Rocks and their training? Visit their website and discover how they can help change the way you train your team!

Don’t forget to grab a copy of Laura’s book, ‘Step Away from the Drill: Your Dental Front Office Handbook to Accelerate Training and Elevate Customer Service.’

To explore other episodes and for more info go to:

Apr 23, 2020

Are you thinking about creating a dental membership program for your patients?

Dental membership programs can help dentists better-serve their patients. But, this type of dental membership can also help generate predictable recurring revenue for your practice and in this episode of Delivering WOW, you’ll find out how.

I’m joined by the founder and CEO of BoomCloud, Jordon Comstock. BoomCloud is a dental membership software company that enables dentists to reduce dependence on dental insurance by creating an in-house membership program for their practice. They make it easy for dental practices to administer membership programs that generate recurring revenue, attract uninsured patients, retain patients and help increase case acceptance.

In this episode, we discuss:

  • How BoomCloud helps dental practices build dental membership programs
  • How a dental membership program can help you to create and maintain an additional income stream for your practice
  • The benefits of building a dental membership program
  • Why patients want to sign-up for dental memberships
  • The problem with traditional dental insurance companies
  • How a dental membership can reduce your dependence on third-party insurance companies
  • How dental memberships help to increase patient loyalty and retention
  • A brief overview of monthly and yearly pricing plans

To find out more about creating Dental Membership Programs with help from BoomCloud, visit their website or email Jordon directly –

You can also download Jordon’s eBook – How to Create & Grow a Dental Membership Program.

To listen to this episode of the podcast, click here.

Apr 16, 2020

Patients who have periodontal disease often struggle the most between office visits, which is why I invited Tanya Dunlap, the Managing Director at Perio Protect LLC, onto this episode of the Delivering WOW Podcast to talk about their non-invasive trays.

Perio Protect LLC use Perio Tray Therapy to give patients with periodontal disease an effective option with prescription tray delivery of a low concentration of hydrogen peroxide gel deep into periodontal pockets. Using this type of non-invasive tray therapy delivers treatment deep below the gum line, helping patients achieve much healthier gums.

Tanya joins me for a highly educational discussion about tray therapy, how you can help patients get healthier gums and how you can implement this type of treatment in your own dental practice.

In this episode, we discuss:

  • How Perio Protect helps patients get healthier
  • What type of patients would really benefit from Perio Protect’s non-invasive trays
  • What makes the Perio Tray Therapy different to anything else on the market
  • How the Perio tray works and what drugs you can use with it
  • How to select patients to be a candidate for tray therapy
  • Financial aspects of Perio Protect’s Tray Therapy including insurance and billing information

To start implementing Perio Protect’s Tray Therapy treatment in your own practice, head over to or email – remember to mention Delivering WOW to get the discounted rate and receive your first set of Perio Trays for FREE!

To listen to this episode of the podcast, click here.

Apr 9, 2020

Do you want to learn how to become the best leader for your dental team? If you’re nodding yes, you’re going to learn a lot from this episode of the podcast, where I’m joined by Dr. Ankur Gupta.

Dr. Ankur Gupta completed his General Practice Residency in 2005 and built his dental practice soon after. In the beginning, he thought his success and the success of his practice was inevitable. However, his plan went up in smoke as he watched his practice flounder and finances become unpredictable. In an attempt to turn things around, he tried personal and professional “experiments” in self-improvement.

Nowadays, Dr. Ankur Gupta enjoys excellent new patient numbers, case acceptance, a solution orientated dental team, and so much more. He even shares his knowledge and helps other dental professionals across the country implement practical step-by-step strategies to help them see the same success.

In this episode, we discuss:

  • What Dr. Ankur Gupta is known for
  • How to become a better leader
  • Why good leadership is important within your dental practice
  • The importance of showing your team appreciation
  • How to do an annual evaluation of your team members
  • Why every practice owner needs to create a “dream team” vision

If you’d like to learn more about Dr. Ankur Gupta and his seminars, please visit:

To listen to this episode of the podcast, click here.

Apr 2, 2020

On the Delivering WOW podcast this week I’m thrilled to be joined by Ryan Lee, a Financial Advisor and the Co-Founder of Cashflow Tactics, who in an interview recorded before the recent pandemic, reveals how dentists can grow their practice, escalate personal wealth and reach a level of financial freedom.

Cashflow Tactics empowers those seeking a life of financial independence with the tools and strategies necessary to grow wealth, build cash flow, and create financial freedom. Together, Ryan and I talk about why it’s so valuable and important to take a strategic approach towards gaining financial freedom. ​​Ryan also shares some cashflow tactics to help maximize personal wealth while growing your dental practice at the same time.

Now is a time to focus on the future, for you and your business, and I truly hope you will find these strategies useful.

In this episode, we discuss:

  • What Ryan Lee is known for and how he helps practice owners and dentists stimulate cash flow
  • Why it’s so important to strive towards financial freedom
  • How to develop a strategic approach to help you increase your income
  • The difference between production, collection, and profit
  • Why you need to be intentional about increasing cash flow
  • How Ryan and his team at Cashflow Tactics empower people with money
  • Understanding that money is just a tool and you just need to learn how to use it

To find out more about how Cashflow Tactics can help you gain financial freedom using the Financial Freedom Formula, head over to:

To listen to this episode of the podcast, click here.

Mar 26, 2020

Did you know that the five love languages can help improve your relationships with your team and your patients?

Dr. Trent Redfearn is a dentist with a unique skill set. He attended University of Missouri-Columbia and graduated with a B.S. in chemical engineering. He then attended University of Missouri-Kansas City School of Dentistry, receiving his Doctor of Dental Surgery (DDS) in 2008. Since then, he has done extensive training in communication and teaches dental teams how to strengthen and improve their relationships using the five love languages. Dr. Trent Redfearn is also the Founder of Dentovation Academy of Dental Assisting.

The five love languages include words of affirmation, acts of service, receiving gifts, quality time, and physical touch. Not everyone responds to these five love languages in the same way. Some people value gifts while others prefer to build relationships by spending quality time with someone they want to connect with. By understanding each of the five love languages further, you can use that knowledge to build both your personal and professional relationships – including the connections you build with patients in your dental practice.

In this episode, we discuss:

  • Why it’s important to show appreciation to your team and vice versa
  • How to improve your team’s communication skills with each other and patients
  • Understanding how the five love languages work when it comes to improving relationships
  • Why you should figure out what love language each team member responds to the most
  • How to resolve conflict using your knowledge on the five love languages
  • How to identify your blind spots and respond to people with a different love language than your own

If you would like to connect with Dr. Trent Redfearn and learn more about using the five love languages to help build deeper connections with team members and patients, you can reach out to him via his LinkedIn profile.

To listen to this episode of the podcast, click here.

Mar 18, 2020

In this trying time when the world is faced with so much uncertainty and fear, it’s more important than ever that we come together as a community – even if that means we can only interact virtually.

The ADA (American Dental Association) is recommending that dentists nationwide postpone elective procedures in response to the spread of the coronavirus disease. This is said to last for at least three weeks, but it may continue longer depending on the development of COVID-19.

In response, I decided to reach out to Michael Anderson, the Co-Founder of Wonderist Agency, a full-service dental marketing agency. Wonderist Agency delivers the best in dental marketing, with a smile. They also specialize in virtual consults, which is something that many dental practices are likely to shift towards during this difficult time to connect with patients and team members alike.

Michael and I discuss how dental practices can leverage virtual solutions to help assist through COVID-19 such as hosting virtual consultations with patients, training team members, and how to cope with the impact that COVID-19 will have on things like patient care, team training and revenue.

In this episode, we discuss:

  • How to leverage virtual consults
  • How to determine what cases are classified as emergencies
  • How you can be there for your team and patients during trying times like this
  • Everything you need to know about hosting virtual consults
  • How to use Wonderist’s virtual consult software at no cost

If you want to use the same virtual software that Michael talked about in this podcast episode, head over to, where you can access the software at no cost during this time.

Although the site will ask for your credit card information to sign-up, you will NOT be charged. Remember to use code FIGHTCOVID19 to benefit from the no cost virtual consults offer.

I hope that you find this episode helpful and please know that my team and I here at Delivering WOW are keeping you all in our thoughts and prayers and we hope that you, your families, and team members stay safe and healthy.

Mar 12, 2020

I’m delighted to bring you this episode of the Delivering WOW podcast, featuring Tom Comerota of Dental Stores.

Tom is helping offices across the country scale their business and increase their revenue by introducing products, services, and membership plans to their practice. And he does it all without stocking any inventory in the practice.

His amazing model increases customer retention and profitability, while making quality dental care more affordable and accessible for everyone. It’s an amazing concept and I’m sure you’ll find it eye-opening!

In this episode, we discussed:

  • What Tom is doing with Dental Stores and how offices are benefiting
  • Why it’s important to offer services and products to your customers online
  • What a membership plan is, how it works, and why it is so valuable
  • The future of dental offices
  • How to add value to your customers through services and products
  • The intricacies of running a membership for its full life cycle

To find out more about Dental Stores and the work Tom does, head over to their website.

Tom also has an exclusive deal for Delivering WOW listeners, so if you would like to claim your special offer, just follow this link and enjoy another perk of listening to this show!

To listen to this episode of the podcast, click here.

Mar 5, 2020

In our always-connected times, marketing has moved away from flyers and word of mouth referrals (though they’re still helpful!) and towards digital and internet marketing.

For some people, this is exciting. For others, it’s like a nightmare come to life!

If you know you should be marketing your practice online but don’t know where to start, Adam Zilko is one of the best people you could ask. His company, Firegang Dental Marketing, works with dental practices across the country to make marketing work for them in a way that is reliable and provably effective.

Well here’s the great news – you don’t need to find Adam to hear his advice, because he’s my guest on this episode of the Delivering WOW podcast!

We talk about digital strategies for dental practices and Adam shares a very special offer for Delivering WOW listeners.

In this episode, we discuss:

  • What Adam and his team at Firegang Dental Marketing do
  • Whether it’s better to handle marketing in-house or with an agency
  • The best way to start marketing your practice online
  • Why data is the foundation of great marketing
  • How to not waste your money with digital marketing

If you’d like to find out more about Firegang Dental Marketing, check out their website or give them a call: (800) 398-0979. And don’t forget to get your exclusive Delivering WOW deal from Adam here. If you’re a member of my mastermind, you can unlock your own unique deal here!

To listen to this episode of the podcast, click here.

Feb 27, 2020

Wouldn’t it be great if ALL of your patients could afford treatment? Many practices see patients turn down treatment plans because of financial setbacks. However, there is a way you can help more of your patients say yes to treatment without worrying about finances.

On this episode of the Delivering WOW Podcast, I’m joined by Tony Seymour, the President of Alphaeon Credit. Tony is an experienced financial and healthcare executive with broad experience in all aspects of patient financing to the healthcare industry and sales leadership in the ophthalmic medical device market.

Now, he’s helping patients and practices from all over the world close more high-value cases because cost is no longer a reason to not accept dental treatment. Thanks to Alphaeon Credit, patients can get important dental treatments carried out without worrying about not being able to afford the overall cost. Together, we discuss how Alphaeon Credit can help your practice book more high-value cases thanks to their incredible payment plans.

In this episode, we discuss:

  • How Alphaeon Credit differs from other players in the patient finance space
  • How to on-board a patient with Alphaeon Credit
  • Verbal skills to help your team close more high-value cases
  • How Alphaeon Credit can help your patients pay for treatment plans
  • The process of a patient getting approved for a finance plan from Alphaeon Credit

If you’d like to find out more about Alphaeon Credit, visit their website.

To get in touch with a member of the Alphaeon Credit team, email or call the hotline: 920-306-1794

Feb 20, 2020

I’m super excited to welcome my good friend, Mike Buckner, onto this episode of the Delivering WOW Podcast. Mike is the Director of Business Development at Weave, a platform that cares about your patients as much as you do.

Weave has a unique set of features to help increase practice efficiency and profitability. Mike and the team at Weave understand the importance of having a good phone system. After all, the phone is the lifeblood of the practice. Everything goes through the phones, which means you need to be ready for every possible new lead and scheduling appointment.

During my conversation with Mike, we talk about Weave in more detail including its unique services and how they can help you save time, save money, and grow your dental practice fast.

In this episode, we discuss:

  • What Weave is and Mike’s role within the company
  • The unique features that Weave offer dental practices
  • How Weave’s phone system can help maximize the impact and outcome of your phone calls
  • A look at Weave’s new payment feature and how it can help grow your practice
  • How two-way texting can help scale your practice
  • How Weave and the Weave App can help save practice’s time and money

Weave is an incredible all-in-one communications platform that can really help your practice engage with patients 24/7, schedule more appointments and increase revenue. If you would like to find out more about Weave, you can email Mike here

To listen to the full podcast episode, click here.

Feb 13, 2020

Dental billing and insurance can be tricky to navigate. There are a lot of components to it from medical cross coding to claim submissions, patient billing, and so on. However, it doesn’t have to be so complicated, especially if you’re working with a company that caters to your individual needs such as D-TECH Billing and Claims.

DeVon Banks is CEO of the company and joins me on this episode of the podcast to talk about what she’s going to be teaching you at the Delivering WOW Live Summit 2020! DeVon is one of our highly-anticipated speakers at this year’s event and we are so excited to have her and her team join us at the Summit in New Orleans, March 13-14th 2020.

DeVon is an industry expert in insurance, revenue cycle management, and Dentrix. Her and her team at D-TECH Billing and Claims work tirelessly to help hundreds of dental offices across the country through practice management software training, dental billing, medical cross coding, and more. They take the headache out of technology management, so you can focus on what you do best – caring for your patients!

In this episode, we discuss:

  • How DeVon and her company helps dental practices grow through medical billing
  • How medical billing is evolving in the dental industry
  • Why a lot of dentists struggle with insurance and medical billing
  • What type of things you can bill for that you might not be aware of
  • What DeVon will teach at the Delivering WOW Live Summit 2020

If you want to find out more about DeVon and D-TECH Billing and Claims, you can visit the website here:

Have you got your tickets to the Delivering WOW Live Summit 2020?

Don’t miss the ultimate event for dental practices, taking place at Mardi Gras World in New Orleans, LA, March 13-14th 2020!

If you want to come along and receive 12 hours of CE from speakers such as Devon, Sandy Pardue, Laura Hatch, Len Tau, and many more, get your tickets today!


Feb 6, 2020

I’m thrilled to welcome Tom Brown, the Vice President of Sales at LocalMed, onto this episode of the Delivering WOW podcast. Tom is an old friend of mine and we go way back. I’m also happy to announce that he will be joining us at this year’s Delivering WOW Live Summit event, which takes place in New Orleans, LA on March 13-14th 2020!

Tom has over 20 years of sales leadership experience and has a very unique relationship style, process-oriented approach to sales. He is very passionate about helping dentists grow their practice using real-time online scheduling. LocalMed makes it easy and convenient for any patient to book an appointment with your practice. Not only that, but patients can book an appointment even when your dental practice isn’t technically closed, ensuring that no patient’s inquiry is left unanswered. With LocalMed, your dental practice is open for scheduling 24/7 and makes things like scheduling appointments and synching them up to your calendar a piece of cake.

Almost everyone I know in the dental community is a client of LocalMed, which speaks volumes about the company’s ability to really help dentists grow their practice. In this episode, Tom talks about LocalMed in more detail, revealing who they are, who they serve, and how they can help scale your dental practice.

In this episode, we discuss:

  • How LocalMed has grown since its launch in 2011
  • What LocalMed is known for
  • How dental practices can use it to schedule appointments
  • How to increase patient retention
  • How LocalMed can help reduce no-shows and cancellations
  • Tips to make booking appointments with your practice easier for patients

To listen to this episode of the Delivering WOW Podcast, click here

Jan 30, 2020

The Delivering WOW Live Summit 2020 is just around the corner and we’ve got an incredible line-up of speakers and social events that we know you’re going to love. One of our special speakers is a close friend of mine, Sandy Pardue. Sandy is the Director of Consulting with Classic Practice Resources and one of the most highly-anticipated speakers at this year’s event.

Sandy has helped hundreds (if not thousands) of doctors with practice expansion and staff development over the past 25 years. Known for her comprehensive and interesting approach to dental office systems, Sandy offers a fresh outlook on how to become more efficient and productive in a dental practice.

In this episode of the Delivering WOW Podcast, Sandy and I talk about how you can employ an action plan to help you reach your goals and grow your practice in 2020 and beyond. Sandy also gives you a taste of what you can expect from her speech at the Delivering WOW Live Summit, including a peek inside her incredible recipe book of practice management tips, success strategies, and more.

In this episode, we discuss:

  • Top tips for growing your practice in 2020
  • Why more dentists should dig deep and take a closer look at their numbers
  • How to boost your retention rate and get patients back into your practice
  • Why you should put automated phone systems in place to avoid missed opportunities
  • A sneak peek inside some of Sandy’s ‘practice management recipes’ that she’s going to share at the Delivering WOW Summit 2020

For more information and to explore other episodes, click here

Jan 23, 2020

I’m so excited about this year’s Delivering WOW Live Summit, which takes place in New Orleans, LA on March 13th – 14th 2020! This is the ultimate event for dental practices, where you’ll receive 12 hours of incredible continued education and come away from the event with everything you need to take your dental practice to the next level of success.

I’m happy to announce that my good friend, Elijah Desmond, is one of the incredible speakers at this year’s Summit. Elijah is the Founder of Smiles at Sea and one of the best speakers, entrepreneurs, and people I know, which is just a few of the reasons why I’m so excited to have him join us at the Delivering WOW Live Summit in March. He’s also a fantastic motivator, author, and innovator!

Elijah’s work on bringing emotional intelligence into dentistry is ground-breaking and will change our industry for the better. He believes that our patients’ experiences aren’t just about providing dental treatment as a service and ‘getting the job done,’ they’re about connection and understanding.

He’s going to be delivering the most amazing deep dive on compassion and connection at the Summit and joins me in this special episode to dazzle us with a sneak preview of his talk.

If you’ve ever wondered how you can build better relationships with your patients, what your patients really want from their experience, and how to make it all happen authentically – you need to hear this!

In this episode, we discuss:

  • Why emotional intelligence is so important in dentistry
  • Why patients want more than a service
  • When it’s the perfect time to start connecting with your patients
  • What the one thing is that patients want to feel when they contact your practice
  • More details of Elijah’s plans for the Delivering WOW Summit
  • How the Summit will be about experience and community as much as education
  • The fact Elijah will be officially debuting his alter-ego – DJ Smile – after months of training

To find out more about Elijah and his work, you can visit his website or find him on Facebook, Instagram, or YouTube.

Want to attend the Delivering WOW Live Summit 2020 and hear Elijah’s incredible speech for yourself? I don’t blame you! Get your tickets today! But hurry, seats to this year’s Delivering WOW Live Summit are going fast!

For more information and to explore other episodes, click here