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The Delivering WOW Dental Podcast

Founder of Dental Boss Academy and the Dental Boss Platinum Coaching program, Dr. Anissa Holmes helps practices grow by focusing on leadership, effective case presentation, systems optimization, and implementing high return marketing. Dr. Holmes is also dentistry's leading digital marketing expert, having trained over 5000 practices to leverage social media to effectively grow their practices. Dr. Holmes has been named one of Ultradent's Female Icons of Dentistry, Dental Product Report's TOP 25 Women in Dentistry, and has been featured in top publications such as Dental Economics, Dentistry IQ, Dental Products Report, and Entrepreneur Magazine. Dr. Holmes is also the author of the bestselling book, Delivering WOW: How Dentists Can Build a Fascinating Brand and Achieve More While Working Less. In addition to coaching and being an International Dental Speaker, Dr. Holmes has been a featured speaker at Social Media Marketing World and Funnel Hacking Live, and her Delivering WOW Dental Podcast has listeners in over 125 countries.
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Now displaying: June, 2018
Jun 28, 2018

I’m excited to introduce you to my special guest for this podcast episode, Dr. Brady Frank. Brady has owned and managed multiple practices over the last decade, and so I wanted to invite him onto the show to talk about his experience with managing multiple doctors, locations and streams of income.

Brady is a highly sought-after speaker and Continuing Education trainer. He has addressed thousands of dentists at popular seminars across the country including Excellence in Dentistry, Phasing-Out Seminars (including over 20 presentations) and Schein/Camlog Seminars. Brady’s main topics of focus in his seminars include Implantology, Dental Transitions, and Entrepreneurial Satellite Practice Ownership.

We discussed:

  • Brady’s journey through dental school and how an injury to his wrist jeopardised his career as a dentist so instead of practicing dentistry, he became a practice owner and bought 12 practices in just seven years
  • How to develop multiple streams of income and achieve financial abundance and security
  • What to expect when you go to a financial planner
  • The importance of finding your passion and creating income through that passion
  • The ability to take an old dental practice and transform it into something special
  • Cash Flow Theory Vs Accumulation Theory – how to turn your equity into cash flow
  • The steps you can take to accumulate multiple practices and receive a steady cash flow
  • Using DDSO to help you purchase your first dental practice
  • Brady’s book, “Transition Time” and how you can use it to help develop your own personalized strategy to build and grow your practice (or multiple practices)
  • Special components needed to scale your practice and using the DDSO Blueprint Process to learn how you can continue investing in dentistry
  • How to convert equity into cash using the “equity harvesting” technique
  • Why you should think about adding another owner and “sharing the wealth”
  • The principles of adding value to a practice
  • Why marketing is the BEST investment a dentist can make
  • How to take “good debt” and use it to pay off your “bad debt”
  • The benefits of co-ownership and deciding whether or not this is a viable option for you

If you would like to find out more about Brady or the DDSO Mentorship Program, you can visit the website to sign-up and download his book.You can also read Dr. Brady Frank’s 3-part article series on dental economics entitled The DDSO Series here

For more information on this episode and many more, click here.

Jun 21, 2018

On this podcast episode, I had the pleasure of speaking with Amber Day about how dentists like you can use Solutionreach to improve your practice’s efficiency.

Amber is a registered dental hygienist with over a decade in the dental industry and has helped dental practices grow to reach their revenue targets resulting in fast expansion. Amber helps dental practices and consultants with the solutions to drive a better patient experience, streamline communications and improve daily workflow. She is a huge fitness enthusiast based out of southern California and loves to do anything in the gym or outdoors.

We discussed:

  • How Amber got into the marketing aspect of dentistry – beginning with her experience as a dental hygienist
  • Why dentists should use technology like Solutionreach to make their practice more efficient and profitable
  • Dentistry as an “ever-changing industry” and why technology plays a vital role in the growth of a practice
  • How you can use processes and software to become more efficient and drive growth
  • Using SR Conversations to communicate with your patients and provide that “human touch” that makes our patients want to return to our practice
  • SR Conversations can be used to streamline two-way communications via text messaging and how your practice can use this tool to capture new patients
  • How to reactivate dormant patients with Solutionreach
  • Creating a list of patients that have missed their recall appointments and how you can use Solutionreach software to remarket to patients who have unscheduled treatment plans
  • Why relevant remarketing strategies is vital if you want to improve patient recall
  • The ASAP Messaging feature from Solutionreach that allows you to fill in last-minute cancellation appointments
  • The benefits of SR Schedule – an online patient self-scheduling feature that can be used from any device

Find out more about how Solutionreach can help you improve the efficiency of your practice over on the website. If you have any questions for Amber, you can send her an email at aday@solutionreach.com.  

For more information click here.

Jun 14, 2018

Join me in episode 113 of the Delivering WOW podcast for my interesting discussion with Dr. Jeff Brown about making HIPAA compliance fast and easy for dentists.

Dr. Jeff Brown is obsessed with creating easy to use software to end the frustration of HIPAA compliance. Dr. Brown’s career spans private chiropractic practice, compliance consulting, and software product management for three healthcare technology companies. He is a co-founder of HIPAAmate, a compliance software designed and priced for small practices and is known as the expert in compliance requirements related to not just HIPAA, but medical necessity and the EHR Incentive Program.

On the podcast we discussed…

  • Brown’s journey from working at a dental practice to software product management and the steps he took to build HIPAAmate software
  • What HIPAA compliance means – the two “realms of HIPAA”
  • What it means to be HIPAA compliant in your dental office
  • Understanding that some things are required by HIPAA, and others are “addressable”
  • Importance of having the right documentation to prove you are HIPAA compliant
  • Why you should look at your practice from different angles and make sure that you are safeguarding patient’s information
  • How to apply HIPAA compliance to the real world of operating a business
  • How you can market to your patient base whilst remaining HIPAA compliant
  • Making sure your staff don’t discuss patients outside of the practice or in front of other patients
  • Avoiding situations that could potentially compromise patient’s privacy
  • Potential issues of sending appointment reminders to patients and how to do it in a way that’s HIPAA compliant
  • How to make sure you and your dental practice is compliant using HIPAAmate software
  • Importance of reviewing your policy and procedures manual annually to remain compliant
  • The power of data-driven software and how it can speed up mundane tasks
  • How HIPAAmate can take the stress out of HIPAA risk analysis and risk assessment and take the “guesswork out of HIPAA compliance

You can find out more about Dr. Jeff Brown and his team over on HIPAAmate, where you can view live demos of the HIPAAmate software or get in touch with any questions you have by calling Dr. Jeff Brown on (614) 706-2066

For more information click here.

Jun 7, 2018

In this week’s podcast episode, I talk about how you can get your team to crush your production goals.

Have you ever thought about the life cycle of growing a business? In the beginning, production levels are through the roof. However, if you’re the business owner, it’s likely that you’re doing most (if not all) of the work. It’s your practice, after all, so you are the one creating the systems, seeing patients and leading the team. You do everything you can to get your practice off to a great start, and it all goes well…up until a certain point.

Eventually, you burn out. You feel overwhelmed, stressed and you just can’t do it anymore. You’re exhausted, and it’s not long before your own productivity simmers down. At this point, it’s critical to build and structure your team. You need to put them in a position where they can take your vision for the practice and take it to the next level.

Here’s what I discussed on the podcast:

  • Glenn Vo’s story on hitting his monthly goals despite working fewer hours!
  • The importance of empowering and training your team to carry out your vision
  • Discover what motivates your team and let them know that if they work with you to achieve the practice’s goals, they can accomplish ALL of their own goals too
  • Making your team members aware of what’s expected of them
  • Training team members to close cases
  • Having processes in place that encourage patients to agree to your treatment plan
  • Using whiteboards as a strategy to track your practice’s services
  • Giving your patients a variety of payment options and why this can help grow your practice
  • What to do if your practice is not on track to hit its monthly goals and how you can resolve the issue, overcome obstacles and hit your monthly target
  • How to be proactive and market your practice on social media and with a simple but effective email marketing strategy
  • Building a productive team and creating an effective and profitable action plan

I really hope you enjoyed this podcast episode! Join us over on the Dental Marketing and Profits Facebook Group, where I’d love to hear what you thought about this episode!

Learn how you can build, grow and market a profitable dental practice with one of our fantastic online courses by signing up for a $7 trial of Delivering WOW U for 14 days.

For more information click here

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