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The Delivering WOW Dental Podcast

Founder of Dental Boss Academy and the Dental Boss Platinum Coaching program, Dr. Anissa Holmes helps practices grow by focusing on leadership, effective case presentation, systems optimization, and implementing high return marketing. Dr. Holmes is also dentistry's leading digital marketing expert, having trained over 5000 practices to leverage social media to effectively grow their practices. Dr. Holmes has been named one of Ultradent's Female Icons of Dentistry, Dental Product Report's TOP 25 Women in Dentistry, and has been featured in top publications such as Dental Economics, Dentistry IQ, Dental Products Report, and Entrepreneur Magazine. Dr. Holmes is also the author of the bestselling book, Delivering WOW: How Dentists Can Build a Fascinating Brand and Achieve More While Working Less. In addition to coaching and being an International Dental Speaker, Dr. Holmes has been a featured speaker at Social Media Marketing World and Funnel Hacking Live, and her Delivering WOW Dental Podcast has listeners in over 125 countries.
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Now displaying: 2017
Apr 26, 2017

Dr. Chris Bowman is a full-time practicing dentist, speaker, author, and dental coach from Charlotte, North Carolina. A graduate of the University of North Carolina – Chapel Hill School of Dentistry, he started Advanced Dentistry of Charlotte in 1996, where he currently collects among the top 5% of dentists nationally. 

Dr. Bowman also serves as a Clinical Instructor for Six Month Smiles since 2011. Focal points in his private practice include elective cosmetic dentistry, esthetic restorative dentistry, Six Month Smiles adult orthodontics, aligner orthodontics, Pinhole Gum Rejuvenation, Obstructive Sleep Apnea treatment, and sedation dentistry.

 In 2005 he founded Dental Insiders, which provides coaching, consulting, and training programs for dentists and dental team members. DI currently reaches over 3100 dentists domestically and internationally, at several levels ranging from E-letter subscribers to private coaching clients in his Dental Success Blueprint program.

Dr. Bowman has authored numerous articles on practice growth, communications, marketing, and internal business strategies. He has been a contributor to Dental Economics, The Profitable Dentist magazine, 1000 Gems, and several online dental publications and forums, including Dentistry IQ. He has also shared the stage internationally as a dynamic speaker with many of dentistry’s leading speakers at such events as the Yankee Dental Congress, Excellence in Dentistry’s “Spring Break” Seminar, the Academy of Comprehensive Esthetics Seminar, 1000 Gems Super Seminars, Rondeau Annual Orthodontic Symposiums in Las Vegas and Toronto, and the British Academy of Cosmetic Dentistry’s Annual Session.

In today's episode we discuss:

- How Simple, reproducible SYSTEMS and “Dental Communications” are THE missing links to massive success in every dental practice.

- The true COST of not having “bulletproof” verbal skills!

- Why ALL team members must exhibit “friendly phone fluency”

- How to “Reel In” New Patients when they call…my simple 1-2 punch

- What to do after the call and before the appointment to virtually guarantee your new patients will show up!

- How to structure the sequencing of steps in New Patient and Hygiene appointments to maximize treatment acceptance

- Why TEAM members need to initiate discussions of dental problems with patients...to TEE UP the doctor (ladder of authority)

- Why “Case Presentation” often fails…and the secret that drives treatment acceptance like nothing else!

- Building Value vs. “Teaching How To Do It”

 - Effective “Front Office” communications, including financial arrangements, scheduling, etc.

- Internal Marketing techniques that keep you “top of mind” with your patients

- Acquiring AWESOME Reviews and Testimonials…”Catch them saying something good”

- Leveraging Patient Satisfaction for Referrals

and more!

 

Contact Chris at Chris@dentalinsiders.com

Apr 13, 2017

Jason Campbell is the founder Advanced Prosthetics Institute, Center for Education of Complex Dental Issues. Their education series is focused on simplifying and demystifying treatment for patients whose problems appear complex. 

Today, we discuss the benefits of finding your blue ocean for your practice. Finding a way to provide services that others are not doing in your area so that you can become the "expert".

Once this happens, you will have to ability to serve people at a higher level, and you will be able to carve out a special niche so you don't have to worry about insurance companies or corporate dentistry.

 

We discuss:

-Why Dr. Campbell decided to invest in himself to learn how to provide additional services and the impact that it made for his practice.

-Why dentists should focus on learning advanced techniques or implement unique experiences for their patients.

-The exact strategies that he used to find his blue ocean

-How you can easily learn how to treat acid erosion, bruxism, and complete full mouth rehab

 

Advanced Prosthetic Institute

 

Apr 5, 2017

Jayme Amos is a bestselling author, expert in building practices and founder of dentistry’s most popular website for opening dental offices.

Jayme Amos is the founder of www.HowToOpenADentalOffice.com where tens of thousands visit his site. His bestselling book, Practice Location is in its second edition and not only is he master at helping dentists with startups, I’m thrilled to call him my friend.

In this episode, we discuss:

-When is the right time to do a startup, and are startups for everyone

-The benefits of doing a Startup Practice versus a practice acquisition

-If location really matters, and how to know where to start your practice

-The top things that dentists need to consider before beginning this process

-The top challenges dentists face that could cost them thousands in the future

-Where dentists can go to get a good office design, and what’s the best way to find a contractor to do the buildout

 -How dentists can fast track their success in the first year of their startups

 and more

 

https://idealpractices.com

Mar 23, 2017

Today's interview is with Tiger Safarov of Zen Supplies

Tiger came to the US from Russia in 2005 and has created a number of successful dental businesses including a construction company that has built over 100 dental offices, as well as Zen Supplies, a dental supply company that is radically changing the way Dentists order supplies.

 

In this episode we discuss:

 What it takes to be a successful entrepreneur

 Why Tiger decided to create a company that focuses on dental supplies inventory

 What mistakes he sees practices making with their inventory management

 The HUGE impact that supply costs have on the bottom line

 as well as the role of the team in helping to make the practice grow

 

http://www.zensupplies.com/

Mar 14, 2017

Julie Varney has had a 24-year career in the dental profession has blossomed into many leadership roles including that of Certified Dental Assistant, Practice Manager, Chapter President, and Dental Education Director/Instructor. Beginning in 1992 as a dental assistant, Julie rapidly cultivated a desire to deliver the highest standards in dentistry. After many hours of continued education, she became a DANB Certified Dental Assistant and Licensed New York State Dental Assistant. 

This episode is all about getting more patients to say yes though an efficient patient handoff.

In this episode we discuss:

  • Where Dentists should start
  • The core problem that dentists face with getting patients to accept treatment
  • Why so many dentists are struggling to grow

 

We talk a bit about the importance the dental team, and their role in increasing conversions, the exact steps of the patient hand off and how dentists and their teams can structure the sequencing of steps in New Patient and Hygiene appointments to maximize treatment acceptance.

Julie shares why “Case Presentation” often fails as well as the difference between Building Value vs. “Teaching How To Do It”

 

Links in this episode: 

 

http://www.julievarney.com/ 

Download your FREE guide: Top Tips to A Great Patient Handoff

 

Mar 4, 2017

Ok, so this episode is pure gold! In this episode, I interview Alex Nottingham, of All-Star Dental Academy.  

Alex is the CEO and Founder of All-Star Dental Academy. He has authored the dental practice game-changer book “Dental Practice Excellence” and co-wrote a bestselling book with Brian Tracy. Alex has shared the stage with Michael Gerber (the author of “The E–Myth Revisited”), and lectures nationally and internationally to prestigious dental organizations.

Alex is a former Tony Robbins top coach and consultant, having worked with companies from $1 million to $100 million. His passion is to help others create personal wealth and make a positive impact on the people around them. Alex received his Juris Doctor (JD) and Masters of Business Administration (MBA) from Florida International University.

In this episode we discuss where the magic begins....the front desk. We discuss how to find rockstar team members and how to get them to pour excitement and enthusiasm into the practice. We discuss the secrets to getting your team members to connect with your patients, and how by training your team, your practice will be more profitable and everyone will achieve more.

Links in this episode: www.alstardentalacademy.com

Download this FREE template of the TOP Opened Questions in Dentistry: https://deliveringwowcourse.com/openended

 

 

 

Feb 15, 2017

In this episode, I interview Dr. Shawn Van de Vyver, a practicing dentist, who has discovered the benefit of using funnels and email marketing to attract new patients.

In this episode, Shawn and I discuss email funnels as well as how you can use a combination of Facebook Ads and email sequences to build trust.

Shawn discusses how to create "lead magnets", or free PDF's, guides, and checklists to get people to opt-in to your email list so that you can continue to market to them about the specific topic that they opted in for.

For example, if they sign up for a free PDF on sleep apnea, you can continue to send them information and educational pieces on sleep apnea.

This keeps you top of mind so that people know that you can solve their problems.

 

 

 

 

Feb 7, 2017

This jam-packed episode is all about the ROI...

Any time you decide to start running paid ads, you want to make sure that you are getting results! However, before you do, you have to know what types of messages drives people to take ACTION, and how to find people who are likely to convert.

I share top strategies and tips, and take you behind the scenes of my Facebook Campaign that's giving a 5000% ROI.

I also share top strategies for increasing engagement, how to get your posts to go viral, and how to use little-known features of Facebook to boost your results!

Join the FREE Facebook Group of the Delivering WOW Community: www.deliveringwowhangout.com

Learn More About Delivering WOW U: www.deliveringwowcourse.com/wowu

 

Jan 26, 2017

Dr. Phelps is an entrepreneur and general dentist who owns multiple practices in the Charlotte, NC region. He graduated from the University of North Carolina at Chapel Hill in 1998 with a BS in Biology and in 2003 he graduated Magna Cum Laude from the prestigious Nova Southeastern University, College of Dental Medicine in Ft. Lauderdale Florida. From 2003 to 2010 his passion for business and his flair for marketing and promotion showed through when he increased the revenue of his practices ten times.

Dr. Phelpes is the author of  How to Grow Your Dental Membership Plan: Secrets behind my 1.4 million dollars of growth

He is also the founder of Call Tracker ROI.

In this episode, you will learn the benefits of creating a dental savings plan for your practice, how to market your savings plan, and how adding a saving plan will help you to quickly grow your practice.

We then discuss the benefits of call tracking, such as being able to identify where your referrals are coming from, being able to identify how many calls are being missed, as well as being able to better train your team for optimal success.

Jan 18, 2017

Today I’m interviewing Erick Joseph of Renaissance Electronic Services.

Renaissance is a 2016 Inc. 5000 dental technology company that processes over 35% of all dental claims nationally. They have a network of more than 28,000 dental offices, 600 insurance companies and 160 employees.

So one of the first steps, at least in the US, is verifying insurance benefits. In this episode, we discuss which sort of questions offices should be asking if they are verifying benefits in-house.

  

We also discuss

  • the average time to process a claim and what dental practices can do to ensure that their claims are processed quickly
  • what are the top reasons a claim gets rejected
  • in addition to processing claims more quickly, we discuss the other benefits of sending statements electronically
  • some key things insurance companies wish dental practices knew
  • how dental practices can be more efficient in insurance management

 

We also discuss if dentists are just getting started with filing electronic claims what do you think matters most and why. Which mistakes dentists make and how can they avoid them, and much more!

Jan 11, 2017

 Dr. Leonard Tau is passionate about internet marketing, social media, reputation marketing and its ability to help grow your practice. In his content-rich energizing seminars, Dr. Tau shares his firsthand experience and the tools used to achieve 100% growth in his practice since 2009 in a down economy (unheard of levels for a solo practitioner)

 

Dr. Tau maintains a full-time fee for service practice in Northeast Philadelphia focusing on general, cosmetic, reconstructive and implant dentistry. He is owner of iSocial Reviews and General Manager of the Dental for Birdeye Reputation Marketing Software. He is the author of Reputation Matters Blog and has been published in DentalTown, American Academy of Cosmetic Orthodontics, Dentistry Today, Inside Dentistry and other newsletters. He lectures nationally and internationally to fellow dentists on internet marketing, social media and reputation marketing.

 

In this JAM-packed episode, you will learn everything needed to be successful with online reviews. We discuss:

  • Why reviews are important for dentists as they scale up their practices
  • The role of online reviews and reviews affect SEO
  • The review sites which matter most 
  • How to automate the review process
  • How to handle negative reviews
  • and much more!

 

 

Jan 4, 2017

Craig Cody is a Certified Tax Coach, Certified Public Accountant, Business Owner and Former New York City Police Officer with 17 years experience on the Force. In addition to being a Certified Public Accountant for the past 15 years, he is also a Certified Tax Coach. As a Certified Tax Coach, Craig belongs to a select group of tax practitioners throughout the country who undergo extensive training and continued education on various tax planning techniques and strategies to become, as well as remain, certified. With this organization, Craig has co-authored an Amazon best seller book, Secrets of a Tax-Free Life.

In this episode we discuss:

  • The importance of dentists for dentists and how having a tax plan leads to financial success
  • The role and benefits of hiring a tax coach
  • What is proactive tax planning and how it minimize your taxes
  • The biggest mistake small business owners making regarding taxes
  • How dentists can use their CPA to their advantage
  • How often business owners should communicate with his/ her CPA and why effective communication is so important 
  • Tips or smart decisions dentists can make when it comes to tax write-offs as it relates to giving bonuses or buying expensive equipment
  • The rules around planning a trip to a dental meeting and what part of the trip can be deductible
  • The rules around hiring your children, and how  hiring your children reduce your taxable income

 

And more!

 

Request a free copy of 

Request a FREE copy of 
10 Biggest Tax Mistakes That Cost Business Owners Thousands
 
 
Join the Delivering WOW Hangout to take the January Challenge!

 

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