I’m excited to welcome a close friend of mine, Charles Biami, onto the podcast to talk about how you can attract and convert high-value implant patients to your practice by combining Google Ads and Facebook.
Charles is the Founder and Chief Marketing Strategist of Driven Dental Marketing, a dental marketing agency that focuses on helping dentists attract and convert high value dental implant patients. Charles works with dentists to help them develop a digital marketing campaign that helps them stand out in their market and attract patients looking for high-value treatment such as dental implants, full mouth restoration and more.
On the podcast we discussed:
- Charles’ story about how he developed his digital marketing skills to the steps he took to launch Driven Dental Marketing
- What makes digital marketing one of the best returns on investments for dental practices
- An insight into the impactful results that dental practices have witnessed when working with Driven Dental Marketing
- Why Google Ads is so powerful and effective
- Why your practice should implement Google Ads into your online marketing strategy
- How to laser-target your ideal audience using Google Ads
- Using Google to target people who are actively searching for dental implants
- The importance of designing an implant landing page that effectively convinces potential patients that your practice is right for them
- How to optimize your landing pages
- The benefits of virtual consultations and how it can help increase your conversions
- The pros and cons of Facebook Advertising Vs. Google Ads
- Why you should position yourself as an authority on multiple channels
- How Google and Facebook can work together to help build authority and drive more patients to your practice
- Using Facebook retargeting to extend your reach and encourage people to enter your sales funnel
- Driving more traffic to your landing page URL using Facebook Live
- Utilizing Google Display campaigns to retarget warmer leads
- How to increase conversions and transform leads into paying clients
For more information head to deliveringwow.com/128