Jason Campbell is the founder Advanced Prosthetics Institute, Center for Education of Complex Dental Issues. Their education series is focused on simplifying and demystifying treatment for patients whose problems appear complex.
Today, we discuss the benefits of finding your blue ocean for your practice. Finding a way to provide services that others are not doing in your area so that you can become the "expert".
Once this happens, you will have to ability to serve people at a higher level, and you will be able to carve out a special niche so you don't have to worry about insurance companies or corporate dentistry.
We discuss:
-Why Dr. Campbell decided to invest in himself to learn how to provide additional services and the impact that it made for his practice.
-Why dentists should focus on learning advanced techniques or implement unique experiences for their patients.
-The exact strategies that he used to find his blue ocean
-How you can easily learn how to treat acid erosion, bruxism, and complete full mouth rehab