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The Delivering WOW Dental Podcast

Founder of Dental Boss Academy and the Dental Boss Platinum Coaching program, Dr. Anissa Holmes helps practices grow by focusing on leadership, effective case presentation, systems optimization, and implementing high return marketing. Dr. Holmes is also dentistry's leading digital marketing expert, having trained over 5000 practices to leverage social media to effectively grow their practices. Dr. Holmes has been named one of Ultradent's Female Icons of Dentistry, Dental Product Report's TOP 25 Women in Dentistry, and has been featured in top publications such as Dental Economics, Dentistry IQ, Dental Products Report, and Entrepreneur Magazine. Dr. Holmes is also the author of the bestselling book, Delivering WOW: How Dentists Can Build a Fascinating Brand and Achieve More While Working Less. In addition to coaching and being an International Dental Speaker, Dr. Holmes has been a featured speaker at Social Media Marketing World and Funnel Hacking Live, and her Delivering WOW Dental Podcast has listeners in over 125 countries.
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Apr 13, 2017

Jason Campbell is the founder Advanced Prosthetics Institute, Center for Education of Complex Dental Issues. Their education series is focused on simplifying and demystifying treatment for patients whose problems appear complex. 

Today, we discuss the benefits of finding your blue ocean for your practice. Finding a way to provide services that others are not doing in your area so that you can become the "expert".

Once this happens, you will have to ability to serve people at a higher level, and you will be able to carve out a special niche so you don't have to worry about insurance companies or corporate dentistry.

 

We discuss:

-Why Dr. Campbell decided to invest in himself to learn how to provide additional services and the impact that it made for his practice.

-Why dentists should focus on learning advanced techniques or implement unique experiences for their patients.

-The exact strategies that he used to find his blue ocean

-How you can easily learn how to treat acid erosion, bruxism, and complete full mouth rehab

 

Advanced Prosthetic Institute

 

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