Dr. Anissa Holmes is a dentist and social media expert. Voted one of the “Top 25 Women in Dentistry” by Dental Products Report, she has mastered the skill of using social media. She now has a Facebook following of over 48,000 fans. She discovered that the most effective way to get massive results is to first have a vision. In her Delivering WOW Dental podcast and online, she shares the steps to help develop a business culture, systems, and brand.
From an early age, Anissa knew she wanted to be a doctor. So she worked really hard in school and always had good grades. In hindsight she also sees she had the heart of an entrepreneur, but “I really didn’t have any entrepreneurs in my family. I thought the path to success would mean becoming a dentist, doctor or lawyer.”
“Before I came into the full coaching experience, I was one of those people who thought that every day I would just go to work and be a dentist. Then, at the end of my life I would have done the same thing every day.” Coaching changed all that for Anissa. “Through coaching I learned how to create a business that could essentially run without me. Now my practice runs on systems, and on having an amazing team, culture and brand. I really don’t have to be working in the business so much. I’m still practicing dentistry three days a week and have some other dentists working with me as well. This has allowed me—after practicing for 16 years—to look at my legacy, and how I can help others. Part of that legacy is that I can help other dentists get to the place of having a profitable practice, understand about culture, systems and branding, and deliver what I call, ‘WOW!’ Now I really am making a difference!”
“If you want to go to Europe, you need to book a ticket. You need to take some action, and that’s really the only way. A lot of people have big dreams. Lots of people go to seminars, they learn things, and then they just go back to doing the same thing. I think the reason I’ve had the success I’ve had is because I am an action-taker. If I learn something, I put it into action, and I also set a deadline.”
1. Discover what is your WHY? What motivates you?
2. Use your WHY to develop a clear vision, with goals, actions and deadlines.
3. Make sure that, at the end of your life, you can say you actually made a difference.
4. Reach out to people who can help you. You don’t know everything.
The Compound Effect, by Darren Hardy
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