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The Delivering WOW Dental Podcast

Founder of Dental Boss Academy and the Dental Boss Platinum Coaching program, Dr. Anissa Holmes helps practices grow by focusing on leadership, effective case presentation, systems optimization, and implementing high return marketing. Dr. Holmes is also dentistry's leading digital marketing expert, having trained over 5000 practices to leverage social media to effectively grow their practices. Dr. Holmes has been named one of Ultradent's Female Icons of Dentistry, Dental Product Report's TOP 25 Women in Dentistry, and has been featured in top publications such as Dental Economics, Dentistry IQ, Dental Products Report, and Entrepreneur Magazine. Dr. Holmes is also the author of the bestselling book, Delivering WOW: How Dentists Can Build a Fascinating Brand and Achieve More While Working Less. In addition to coaching and being an International Dental Speaker, Dr. Holmes has been a featured speaker at Social Media Marketing World and Funnel Hacking Live, and her Delivering WOW Dental Podcast has listeners in over 125 countries.
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Now displaying: January, 2018
Jan 11, 2018

In this week's podcast episode I talk to my great friend Elijah Desmond about an amazing strategy to grow your practice and treat a lot of people.

Elijah Desmond, RDH, is a dental guygienist whom graduated from The Ohio State University. He is a motivational speaker and has a passion for changing lives of kids and dental professionals. Elijah is the founder of Smiles at Sea in which he puts on dental conventions on a cruise ship surrounded around having fun! He is also a partner in Driven Dental Implant Marketing. 

On the podcast we discussed:

  • How to make your family a priority while still making a huge impact in your business
  • The impact on people's life that dental implants can make
  • Why it is important to remember we are treating people as well as the teeth to ensure you close more sales from your high value leads and marketing campaigns
  • Why your customer service needs to be bullet proof from start to finish in your practice
  • How he has the ability to attract the high value cases by using search engine advertising and a landing page to convert and track each lead
  • Satisfied customers become a walking billboard for the dentist as soon as they walk out the door
  • How in business everything is about Return on Investment (ROI) and you have to save enough money to enable you to let the world know what you can do
  • The difference between Volume, Same-Day and Value practices
  • Listening to patients and giving them options and not pressurizing them is almost like reverse psychology and is the most successful method

We let the cat out of the bag on the podcast by announcing the new 4-night cruise workshop that Elijah and his team have planned. It has not launched yet but will be available soon for you to get onboard and learn all about how to place dental implants and how to grow your business and impact people's lives through this highly profitable line of dentistry.

If you want to find out more about Elijah Desmond or would like to see if Driven Dental Implant Marketing is right for your business go to www.drivendentalmarketing.com and sign up for a free strategy session.

Jan 4, 2018

This week on the podcast I spoke to Dr. Steve Schluentz (shoe-lentz). Many of you already know Steve as he's super active in the Delivering WOW Facebook Group and he's a member of our bootcamp. 

Steve is a dentist, motivational speaker, guest speaker for The Texas Center for Occlusal Studies, and CEO/Founder of Mountain Sky Coaching, a company that helps businesses make quantum leaps in their results. He is a certified consultant for Bob Proctor, the world’s #1 teacher on human growth and potential. He is recognized as one of the top Proctor Gallagher Institute’s consultants in the world. In addition to his success transforming businesses, he also lectures to and coaches dentists across the country on creating successful and thriving practices and lives!

On the podcast we discussed:

  • The journey that has led Steve to where he is today - from being a burnt out associate to buying his own practice and transforming it into the practice that it is today
  • Why he changed the way that he communicated with his patients - cutting out the 'techno babble' and talking in the language that they understood
  • How mindset plays a really important role in selling dental service and you must tackle your own false beliefs
  • How to prepare and train your team if they present fees to patients
  • Why it's so important to learn how to sell and that dentists should focus more on developing their sales skillset as opposed to investing in more technical training
  • Why Steve thinks Facebook is the most powerful tool at the moment for marketing
  • It's so important to talk and talk about what you do in order to become 'known' as the person who does that - when you are becoming sick of hearing yourself talk about it, that's about the time people are willing to learn
  • Steve's process for selling high value services to his patients - Steve went through this in details
  • Why you should have a vision board for your practice and for yourself as well

Steve is launching an online course very soon covering 3 key skills - structuring the new patient experience, the proper mindset, and communication skills. It's a 6 week online course and includes an A-Z manual. Steve has distilled everything that he's learnt in the past 5 years into one course. When it's live he will offer my Delivering WOW audience a discount if they want to engage in the Masterclass Course.

To contact Steve you can email him at admin@mountainskycoaching.com and say you listened to the podcast.

You can find out more about Steve via his website.

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