Dr. Bill Williams, the Author of Marketing of the Million Dollar Practice and the Founder of Solstice Dental Advisors has over 40 years experience in practice. He has build 2 multi-million dollar practices, and knows what works to be successful.
Through his Masterminds, he focuses on helping dentists to finish well by making smarter decisions of how they run their practice from day-to day.
In this episode, we discuss the importance of having the mindset of success if you want to multiply your profitability and efficiency. We discuss the role of marketing, and why all dentists need to have a strategic plan to market their practices. Bill shares tips for closing more cases, as well as his secrets to building multi-million dollar practices.
This is one episode that you don't want to miss!
Minal Sampat is marketing consultant, public speaker, registered dental hygienist, digital media fanatic, and an enthusiastic shoe lover! She is a practicing dental professional who is married to a physician. Minal was born in India, raised in the sunny Virgin Islands and now lives in the NorthEast. She has been in the dental field for 8 years and launched her company in 2013 by breaking a Guinness World Record.
Minal is also a dental marketing speaker and has been on Dentistry IQ and Huffington Post Business and soon will be in Dental Economics, Dental Entrepreneur and Dr. Biscuspid! Minal strongly believes in collaboration, brand engagement, team cultivation, using efficient marketing platforms and achieving genuine emotional connections in all marketing aspects.
In this episode, Minal and I discuss the single most important thing that you need to do to be successful in digital marketing. We also discuss why just having a website or Facebook page is simply not enough. You have to show up. We discusses the importance of testing a measuring all your campaigns in order to determine which gives the best ROI.
Minal and I also discuss the role that your team has in creating your online brand as well as the importance of knowing who your avatar is and showing up for them.
This episode of the Delivering WOW Podcast features, Benjamin Dangel, the owner of Dental Profit Advisors. Ben is very passionate about helping small business owner’s thrive and become our economy heroes. Ben is also a Profit First Professional focusing on Dentists to help them become more profitable.
In this episode we discuss the 4 accounts that dentists should set up, the best way to pay expenses and the difference between cash flow and profits. Ben discusses the importance of creating cash flow projections, as well as the importance of tracking your expenses. Ben discusses the role of Key Performance Indicators (KPIs) , how KPI's affect financial performance, as well as the top KPI's to track. Ben also shares the key overhead percentage, as well as the best ways to decrease overhead.
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