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The Delivering WOW Dental Podcast

This Podcast is for you, the Dentist, Entrepreneur, or Small Business Owner. Voted one of the "Top 25 Women in Dentistry" by Dental Products Report, Dr. Anissa Holmes has effectively mastered the skill of the use of Social Media, with a Facebook following of over 48,000 fans. Dr. Holmes has discovered that the most effective way to get massive results is to first have a vision and to focus on what matters most. Dr. Holmes teaches you actionable steps to develop your dental practice's culture, systems, and brand. Dr. Holmes is going to reveal what works in Social Media, how to build an amazing dental team, and well as strategies to increase your productivity and profitability. Dr. Holmes has figured out what works to create a dental practice full of "Raving Fans". Dr. Holmes interviews Dental Experts and Non-Dental Entrepreneurs such as Mike Michalowicz, John Lee Dumas and Dr. Mark Costes to bring you BIG, powerful strategies to help you scale up your business so that you can achieve more while working less.
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The Delivering WOW Dental Podcast
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Now displaying: March, 2016
Mar 28, 2016

Today's episode is a solo show where I share my #1 Free Marketing Strategy, and it is HUGE!!!

This week in the Delivering WOW Hangout, we have had a very exciting week!  We have been talking all about video.  Lots of dentists have been creating and posting their very first videos on Facebook, and it is soooo exciting to watch.  

In this episode, I decided to share why video is so huge.  I spoke about the importance of being an early adopter, and why video is the next big thing.  I spoke about what's new as it relates to video with Facebook, Instagram, Twitter, and Snapchat, as well as what's coming up with Facebook as it relates to video which will be huge. I talk about how you can get over fear to create your first video, as well as share the exact strategy that we use to acquire video testimonials in my practice.  I also discuss the role of video as it relates to YouTube and SEO!

This will be an episode to bookmark and replay!

 

Click Here to Learn More about and Take the Challenge

 

Mar 27, 2016

James M. Dahle, an emergency physician,  learned the hard way that growing your wealth begins with having good advice and understanding the wealth creation process. In general, James says that doctors like him save too little, buy too much house, rush into employment contracts rather than seeking an ownership position, get bad financial advice from commissioned salesmen who are usually peddling loaded mutual funds or whole life insurance, pay too much for good advice, and have disorganized investing plans. To help his colleagues, James started The White Coat Investor, a blog that offers doctors and other high-income professionals advice on personal finance and investing. 

In today's episode James and I discuss the first steps that dentists should take to start to grow their wealth.  We discuss the ideal percentage that should be saved and invested to ensure financial freedom, as well as the mindset that someone must have to be financially free. James shares investment strategies as well as strategies that you can use with your kids to start them on a path of investing. This episode is packed with lots of value, and you'll want to make sure that you listen to the very end. 

 

Grab Your FREE Copy! "Top 7 Financial Errors Doctors Make (and how to avoid them)!"

Mar 23, 2016

Anissa Holmes- From an early age Anissa Holmes knew she had the heart of an entrepreneur. But because there were no entrepreneurs in her family she thought the only path to success would mean becoming a dentist, doctor or lawyer. She built a highly successful dental practice for 13 years but the entrepreneurial voice inside her would not abate.….

Dr. Anissa Holmes is a dentist and social media expert. Voted one of the “Top 25 Women in Dentistry” by Dental Products Report, she has mastered the skill of using social media. She now has a Facebook following of over 48,000 fans. She discovered that the most effective way to get massive results is to first have a vision. In her Delivering WOW Dental podcast and online, she shares the steps to help develop a business culture, systems, and brand. 


How Did You Start Using Your Talents?

From an early age, Anissa knew she wanted to be a doctor. So she worked really hard in school and always had good grades. In hindsight she also sees she had the heart of an entrepreneur, but “I really didn’t have any entrepreneurs in my family. I thought the path to success would mean becoming a dentist, doctor or lawyer.”

The Most Impactful Turning Point? 

“Before I came into the full coaching experience, I was one of those people who thought that every day I would just go to work and be a dentist. Then, at the end of my life I would have done the same thing every day.” Coaching changed all that for Anissa. “Through coaching I learned how to create a business that could essentially run without me. Now my practice runs on systems, and on having an amazing team, culture and brand. I really don’t have to be working in the business so much. I’m still practicing dentistry three days a week and have some other dentists working with me as well. This has allowed me—after practicing for 16 years—to look at my legacy, and how I can help others. Part of that legacy is that I can help other dentists get to the place of having a profitable practice, understand about culture, systems and branding, and deliver what I call, ‘WOW!’ Now I really am making a difference!”

The Most Powerful Lesson Learned?

“If you want to go to Europe, you need to book a ticket. You need to take some action, and that’s really the only way. A lot of people have big dreams. Lots of people go to seminars, they learn things, and then they just go back to doing the same thing. I think the reason I’ve had the success I’ve had is because I am an action-taker. If I learn something, I put it into action, and I also set a deadline.”

Steps to Success from Anissa Holmes

1. Discover what is your WHY? What motivates you?

2. Use your WHY to develop a clear vision, with goals, actions and deadlines.

3. Make sure that, at the end of your life, you can say you actually made a difference.

4. Reach out to people who can help you. You don’t know everything.

Connecting With Anissa Holmes

Email: draholmes@hotmail.com

Website: deliveringwow.com

Twitter: @deliveringwow

Facebook: facebook.com/jamaicasmiles

LinkedIn: jm.linkedin.com/in/dranissaholmes

Free Gift

Grab Your FREE Guide to learn the exact steps of how Anissa Holmes gets a 1500% ROI on Facebook:

Facebook Targeting: 5 Best Practices

 

Mar 18, 2016

Jack Hadley teaches social media marketing to MBA students at Brigham Young University's Marriott School of Management in Provo, Utah. He is also a partner at My Social Practice, an agency providing affordable social media marketing ideas, content, strategy, and support to dental practices worldwide. Jack is an award-winning copywriter and former ad agency Creative Director with a rich background in all aspects of the creative process.

In today's episode, Jack and I discuss what it means to have a social practice, as well as how to create a social practice. Jack shares the most common mistakes that dentists make when using social media, as well as what strategies can be used to create more engaging posts.  We talk about the importance of sharing culture, as well as what posts are most engaging.  Finally, Jack discusses the importance of online reviews as it relates to SEO and social proof.

 

Mar 14, 2016

Mike Michalowicz is the entrepreneur behind three multi-million dollar companies and is the author of Profit First, The Pumpkin Plan, and what BusinessWeek deemed the entrepreneur's cult classic, The Toilet Paper Entrepreneur. Mike is a former small business columnist for The Wall Street Journal and the former business makeover specialist on MSNBC. Today Mike travels the world as an entrepreneurial advocate speaking to groups just like ours. He is globally recognized as the guy who "challenges out dated business beliefs" and teaches us what to do about it.

In today's episode, Mike and I discuss the true definition of success.  He discusses what is a wealthy life, as well as how to discover your passion and your purpose.  We discuss why focusing on the top line, production and collections, is not most important.  He discusses his revolutionary concept of taking profit first, and running your business, or your life on what's left.  He also discusses the difference between cash in the bank and profits. Finally, Mike shares what dentists should focus on most to achieve true success.  

 

Download The Free Guide That Accompanies This Episode:

Mar 11, 2016

Dr. Lisa Knowles writes daily and has contributed articles to Dentaltown Magazine, Dr. Bicuspid.com, The ProDentist, Dentistry Today, Dental Products Report, and DentistryIQ.  Lisa has a wealth of information that inspires dentists to look at dentistry and health in new ways. Encouraging leadership, communication skills, personal growth and practice management are some of her strongest subjects. 

Dr. Lisa Knowles’ interest in dental care Beyond32Teeth® grew throughout her extensive educational background beginning at Alma College, as a Communication major, and then next at the University of Michigan where she earned her DDS degree. After 15 years in practice, and seeing a need for communication expertise in private practices as well as in dentistry as a whole, she decided to marry her two loves: dentistry and writing/communication. With these skills, she helps dentists strengthen their teams & find more personal satisfaction as a business owner, a clinician, and a leader.

In this episode, Lisa and I discuss why communication is so important when building your dental practice. We discuss the role of being an effective leader, as well as the importance of delegation to multiply your results.  Lisa discusses the importance of taking the time to train your team, as well as the importance of providing feedback for your team so that they can perform. She discusses the importance of checklists so that everyone knows what to do, as well as to have a specific person on your team to ensure that all systems are implemented.

 

 

Links In This Episode:

Beyond 32 Teeth

Audible.com: The #1 App that I use to listen to books while in the car or on the go

The Delivering WOW Free Facebook Group

Recommended Reading from Dr. Knowles

 

 

 

 

 

Mar 7, 2016

Colin Receveur is marketing dynamo. Even though SmartBox was incorporated in 2001, it began inside Colin during his childhood. Colin's  experience helping dentists predates search engine optimization (SEO), Google, websites and even the Internet. He worked almost every day in his fathers officeand spent almost every night on the family's Compaq computer (remember those?) in the early morning hours learning how to design and code websites in the Internets infancy. Though his dad is a dentist, Colins mom was a top sales executive with a Fortune 100 healthcare organization. So it was only natural for him to want to monetize his interest in websites.

In this episode, we discuss key steps that dentists can take to drive traffic to their website, as well top ways that dentists can convert those prospects into new patients. We also discuss the benefits of tracking the ROI of marketing strategies and the benefits of retargeting. A special mention is made to Social Media, and in particular Google Plus in increasing SEO.  

 

Click Here to Get a Free Copy of Colin's Book

Mar 3, 2016

Dr. Mark Costes is a serial entrepreneur, author, international speaker and business coach. Mark received his Bachelor of Arts from the University of California, San Diego and his Doctor of Dental Surgery from Marquette University. In a period of seven years, Mark built six successful dental practices as well as a dental assisting school company that has experienced rapid growth to over 140 locations throughout the United States.

Mark’s knack for being able to turn around ailing dental practices as well as being able to create profitable businesses from scratch has led him to the role of mentor and business coach for entrepreneurs all over the world. Mark’s interests have evolved to serving clients in many different niches and he now teaches entrepreneurs how to create, grow and profit from their businesses while maintaining a balance between work and life. Mark hosts two successful podcasts: the Dentalpreneur and the Six Figure Side Gig podcast.

In this episode, Mark and I discuss the #1 reason why you must systematize your practice, as well as 3 top systems that every dentist should implement today. We also discuss how dentists can leverage the knowledge that they have received from building their practices to grow their wealth.  Mark gives the exact steps that you can use to create your office manual, so that your practice can run without you. Finally, we discuss creative ways that you can scale up your practice through the use of masterminds.

 

Click Here to Download a Free Copy of Pillars of Dental Success:

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