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The Delivering WOW Dental Podcast

Founder of Dental Boss Academy and the Dental Boss Platinum Coaching program, Dr. Anissa Holmes helps practices grow by focusing on leadership, effective case presentation, systems optimization, and implementing high return marketing. Dr. Holmes is also dentistry's leading digital marketing expert, having trained over 5000 practices to leverage social media to effectively grow their practices. Dr. Holmes has been named one of Ultradent's Female Icons of Dentistry, Dental Product Report's TOP 25 Women in Dentistry, and has been featured in top publications such as Dental Economics, Dentistry IQ, Dental Products Report, and Entrepreneur Magazine. Dr. Holmes is also the author of the bestselling book, Delivering WOW: How Dentists Can Build a Fascinating Brand and Achieve More While Working Less. In addition to coaching and being an International Dental Speaker, Dr. Holmes has been a featured speaker at Social Media Marketing World and Funnel Hacking Live, and her Delivering WOW Dental Podcast has listeners in over 125 countries.
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Aug 11, 2016

How do you get people to sign up to your email list? I recently had a chat with Tim Paige, Conversion Educator  at LeadPages to find out. 

What exactly is an email list?

It is your contact list of emails, sometimes names, sometimes phone numbers, but it’s basically your lead list. It’s all the folks who have given you their email address and have given you permission, hopefully, to market to them.

They could have given you their email address, because they are interested in some particular topic that you talked about. It could be because they’re interested in your product or service that you have. It basically means that they have decided that it is okay for you to market to them and it’s your job to deliver value. 

Once people decide to join your email list, the next step is to stay in contact with them about how you can solve their problems, what makes your practice unique, and why they should choose you.  

You can also present them with great calls to action to come in as a new patient.

In this episode, Tim discusses the importance of bringing in new leads, and the role that list building plays in creating Raving Fans who are ready to come in and start treatment.

He also discusses specific ways that dentists can create Free content that people can't wait to get their hands on...which then creates a warm audience of people that you can stay in touch with.  

Tim also discusses the power of sending specific follow up sequences to people based on the actions that they took on your website or landing page.

I also share how I use Leadpages with my Facebook Ad Campaigns. Adding Leadpages to my Facebook Strategy allowed me to double my new patient numbers...

 

>>>>SIGN UP FOR A FREE LIVE TRAINING:::

Online Marketing Plan for Dentists - How to Get (and keep) More Patients: Cut Your Marketing Budget by 80% with 3 List Building Strategies... Hosted by Dr. Anissa Holmes, presented by Tim Paige 

 

 

 

 

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