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The Delivering WOW Dental Podcast

Founder of Dental Boss Academy and the Dental Boss Platinum Coaching program, Dr. Anissa Holmes helps practices grow by focusing on leadership, effective case presentation, systems optimization, and implementing high return marketing. Dr. Holmes is also dentistry's leading digital marketing expert, having trained over 5000 practices to leverage social media to effectively grow their practices. Dr. Holmes has been named one of Ultradent's Female Icons of Dentistry, Dental Product Report's TOP 25 Women in Dentistry, and has been featured in top publications such as Dental Economics, Dentistry IQ, Dental Products Report, and Entrepreneur Magazine. Dr. Holmes is also the author of the bestselling book, Delivering WOW: How Dentists Can Build a Fascinating Brand and Achieve More While Working Less. In addition to coaching and being an International Dental Speaker, Dr. Holmes has been a featured speaker at Social Media Marketing World and Funnel Hacking Live, and her Delivering WOW Dental Podcast has listeners in over 125 countries.
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007 5 Key Elements To Define Your Brand with Adrion Porter 0
Feb 2, 2016

Adrion Porter is a brand builder, podcaster, speaker, and marketing consultant. He is the Founder/CEO of FusionFlow Media – a “mobile-first” digital media company focused on audio storytelling. He works with brands and individuals to develop their own audio content marketing (i.e., podcasts), and help them utilize the intimate power of audio especially for this on-demand and mobile marketplace. Their initial show, Gen X Amplified, is the only media platform that speaks directly to the often forgotten, yet powerful generation between the boomers and millennials. On the podcast Adrion chats with successful Gen X leaders such as Gretchen Rubin, Jay Baer, Paul Carrick Brunson, Dorie Clark, Chris Brogan, and others.In addition to audio content and podcasting, FusionFlow Media provides overall brand development and social media strategies.Episode 007 is all about Building your Brand.  And after helping HBO, Citigroup, and Cartoon Network build their Brands, we are thrilled to Adrion Porter as a guest on the show!

In this episode, Dr. Holmes chats with Adrion Porter about the specific steps needed to create a phenomenal brand as well as 5 key elements that define a brand.  Make sure to have your pen and paper to take notes, because this show will deliver!

Before launching FusionFlow Media, Adrion worked for Cartoon Network at Turner Broadcasting as Senior Director of Consumer Marketing. There he led marketing and brand management efforts for their tentpole animated franchises such Star Wars: The Clone Wars, Ben 10, and many others. As a lifelong Star Wars fanboy, overseeing Star Wars: The Clone Wars was probably Adrion’s most rewarding role – because he managed the direct relationship with LucasFilm. This included getting a chance to stay overnight at George Lucas’ Skywalker Ranch! Adrion also managed the network’s content strategy for their “First Look” advertising in movie theaters with NCM (National Cinemedia). Prior to Cartoon Network, Adrion was the Director of Market and Brand Development at HBO, where he led integrated marketing campaigns for award-winning shows like the The Sopranos, Sex In The City, and The Wire. Adrion also managed overall network brand strategy for Cinemax and HBO Latino.

Another great Star Wars moment happened in 2006 – while Adrion oversaw the “Star Wars – Double Trilogy in HD” Cinemax campaign. This was the first time ever that all six Star Wars films were broadcasted on television in sequential order.Prior to HBO, Adrion was a Senior Digital Marketing Manager for Citigroup within their E-Consumer division. There he managed the marketing launch of Citigroup’s new online products, including the first online credit card, and Citi’s first online person-to-person payment product.

Adrion’s educational background includes an MBA from Vanderbilt University, and a Bachelor of Business Administration from the University of Memphis.

He currently lives in the Atlanta area with his beautiful wife (Tracy), and his 7-year-old son (Kameron), and beautiful baby girl (Kaelyn).

 

Connect With Adrion

You can reach out directly to Adrion on: Twitter | Facebook | Linkedin | 

 

Links Mentioned in This Episode

Facebook Targeting 101

Lead Pages

Audible.com: Get a Free Audible Book of Your Choice and a Free 30 Day Trial to Audible.com

 

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